NEWS
PRCA Montgomery members can submit their company and professional news to info@prcamontgomery.org for publication here and on PRCA Montgomery's social media!
PR Industry Insights
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In the world of public relations, ethics, and authenticity stand as cornerstones that not only define the profession but also dictate its long-term success and impact. PR professionals play a critical role in shaping public perception, maintaining reputations, and building relationships between organizations and their stakeholders. To achieve these goals effectively and responsibly, adhering to ethical principles and embodying authenticity are paramount.
Authentic Leadership — How to Lead While Staying True to Yourself
https://blog.hubspot.com/marketing/authentic-leadership
Beyond the Word of the Year: The Enduring Power of ‘Authentic’ in PR
https://www.prweek.com/article/1850703/beyond-word-year-enduring-power-authentic-pr
Authentic Leadership — How to Lead While Staying True to Yourself
Public Relations Ethics : Authenticity in Communication
https://blndpr.com/blog/26447-2/
Authenticity as the Key to Success in Digital Communication and Marketing
June Chapter Meeting
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Join us August 13th at the Montgomery Biscuits Riverwalk Stadium for our August Lunch and Learn as we welcome WSFA's Vince Hodges! Be sure to register by August 7th to receive a lunch! We can't wait to see you there.
Vince will bring us insight from the media world on occasions where we, as PR professionals, might be missing the mark when connecting with our media counterparts as well as what news directors wish we knew!
A Letter From the President
Mikala McCurry
President
PRCA Montgomery
We’re officially in the summer season! (Well in Alabama, we feel like we’re in summer for about 80% of the year). This is a great time of the year to spend time with family, go on vacation, and enjoy some outdoor fun. After all, we learned during May that we need to take care of our mental and physical health and practice more self-care as PR professionals.
It’s also a great time to get some professional development and education in. Be sure to register for our upcoming joint meeting with the Alabama Chapter of the American Advertising Federation coming up July 9th and the PRCA APR Summer School coming up July 15th – 19th. Summer is also a great time of year for celebrations! If you have a professional or personal win you’ve experienced recently, share it with us so we can celebrate you!
We are excited about the growth and progression of PRCA Montgomery in the first half of 2024 and are looking forward to continued elevation in the second half of the year. If you have any questions, concerns, suggestions, or ways PRCA can support our professional and student members better, please feel free to reach out to me.
In dedication and service,
Mikala McCurry, APR
2024 President